Event Studies: Theory, Research and Policy for Planned Events
CONTENTS Part I Introductory Concepts in Event Studies 1 Introduction and Overview of Event Studies 2 The World of Planned Events Part II Foundation Disciplines and Closely Related Fields …
- Edition
- 4
- ISBN/ISSN
- 978-0-367-08562-9
- Collation
- xvii, 538p.; 19 x 24.5 cm.
- Series Title
- -
- Call Number
- 394.2 GET e
The Fund Fundamentals of Event Design
CONTENTS 1 Event Design Unpacked 2 Events as an Experience Industry 3 Event Experience 4 Storytelling and Event Concepting 5 Atmospherics and Servicescapes 6 Five Senses in Event Design 7 In…
- Edition
- -
- ISBN/ISSN
- 9780815350910
- Collation
- xiv, 197p.; 19 x 24.5 cm.
- Series Title
- -
- Call Number
- 394.2068 ANT f
Event Management: For Tourism, Cultural, Business and Sporting Events
Events Management: For Tourism, Cultural, Business, and Sporting Events, 5e is a comprehensive learning resource for students of the Diploma of Event Management and undergraduate students in Event …
- Edition
- 5
- ISBN/ISSN
- 978-0170394451
- Collation
- xviii, 521p.; 18.5 x 25.5 cm.
- Series Title
- -
- Call Number
- R 394.2 WAG e
Events Marketing Management: A Consumer Perspective
This textbook provides students with an essential introduction to the theoretical underpinnings and practicalities of managing the marketing of events. In order to market events effectively, it is…
- Edition
- -
- ISBN/ISSN
- 978-0-415-53358-4
- Collation
- x, 292p.; 17.5 x 24.5 cm.
- Series Title
- -
- Call Number
- 394.2 REI e
Manajemen Event
Bab 1 Rencana Pembelajaran dan Rencana Tugas Mata Kuliah Bab 2 Konsep Dasar Corporate Event Bab 3 Logistik Corporate Event Bab 4 Pengorganisasian Corporate Event Bab 5 Perencanaan Global Bab 6…
- Edition
- -
- ISBN/ISSN
- 978-602-60461-0-9
- Collation
- v, 74p., Illust. 15.5 x 22 cm
- Series Title
- -
- Call Number
- 394.2068 PUJ m
Event Management in Sport, Recreation and Tourism: Theoretical and Practical …
1. Traditional and Niche Events in Sport, Recreation and Tourism [Cheryl Mallen and Lorne J. Adams] 2. The Concept of Knowledge in Event Management [Cheryl Mallen] 3. The Role of the Event Manage…
- Edition
- -
- ISBN/ISSN
- 978-1-138-23476-5
- Collation
- xix, 271p., Biblio., Index. 15.5 x 23 cm
- Series Title
- -
- Call Number
- 658.02 MAL e
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