Manajemen Marketing Perhotelan
DAFTAR ISI Bagian I Manajemen Pemasaran Bagian II Pemasaran Jasa Hotel Bagian III Menganalisis Perilaku Konsumen dan Keputusan Pembelian Bab IV Nilai Kepuasan Pelanggan Bagian V Segmentasi d…
- Edition
- 1
- ISBN/ISSN
- 978-979-29-3979-8
- Collation
- x, 130p.; 16 x 23 cm.
- Series Title
- -
- Call Number
- 658.8 BUD m
Hospitality Marketing
This introductory textbook shows you how to apply the principles of marketing within the hospitality industry. Written specifically for students taking marketing modules within a hospitality cours…
- Edition
- 3
- ISBN/ISSN
- 978-1-138-927-48-3
- Collation
- xxiii, 410p.; 19 x 25 cm.
- Series Title
- -
- Call Number
- 338.47910688 BOW h
Strategi Pemasaran Hotel
- Edition
- -
- ISBN/ISSN
- 979-655-461-5
- Collation
- 13,5x20 Cm, xvii, 181p.; bibl.
- Series Title
- -
- Call Number
- 338.476474 YOE s
- Edition
- -
- ISBN/ISSN
- 979-655-461-5
- Collation
- 13,5x20 Cm, xvii, 181p.; bibl.
- Series Title
- -
- Call Number
- 338.476474 YOE s
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