APA Style

ZIKMUND, William G.. (1997). Exploring marketing research (6 th end). Philadelphia: The Dryden Press.

Chicago Style

ZIKMUND, William G.. Exploring marketing research. 6 th end Philadelphia: The Dryden Press, 1997. Text.

MLA Style

ZIKMUND, William G.. Exploring marketing research. 6 th end Philadelphia: The Dryden Press, 1997. Text.

Turabian Style

ZIKMUND, William G.. Exploring marketing research. 6 th end Philadelphia: The Dryden Press, 1997. Print.