APA Style
MCCARTHY, E. Jerome. (1987).
Basic Marketing : A Managerial Approach (9th ed).
Illinois:
Irwin.
Chicago Style
MCCARTHY, E. Jerome.
Basic Marketing : A Managerial Approach.
9th ed
Illinois:
Irwin,
1987.
Text.
MLA Style
MCCARTHY, E. Jerome.
Basic Marketing : A Managerial Approach.
9th ed
Illinois:
Irwin,
1987.
Text.
Turabian Style
MCCARTHY, E. Jerome.
Basic Marketing : A Managerial Approach.
9th ed
Illinois:
Irwin,
1987.
Print.