APA Style
BATESON, John E.G.. (1995).
Managing Services Marketing : Text and Readings (3rd ed).
Fort Worth:
The dryden.
Chicago Style
BATESON, John E.G..
Managing Services Marketing : Text and Readings.
3rd ed
Fort Worth:
The dryden,
1995.
Text.
MLA Style
BATESON, John E.G..
Managing Services Marketing : Text and Readings.
3rd ed
Fort Worth:
The dryden,
1995.
Text.
Turabian Style
BATESON, John E.G..
Managing Services Marketing : Text and Readings.
3rd ed
Fort Worth:
The dryden,
1995.
Print.