APA Style
CRAVENS, David W.. (2006).
Strategic Marketing (8th ed).
New York:
McGraw Hill.
Chicago Style
CRAVENS, David W..
Strategic Marketing.
8th ed
New York:
McGraw Hill,
2006.
Text.
MLA Style
CRAVENS, David W..
Strategic Marketing.
8th ed
New York:
McGraw Hill,
2006.
Text.
Turabian Style
CRAVENS, David W..
Strategic Marketing.
8th ed
New York:
McGraw Hill,
2006.
Print.