Basic Marketing: A Global-Managerial Approach
- Edition
- 15th ed
- ISBN/ISSN
- 0-07-252523-1
- Collation
- xii, 793p.; ill.; index
- Series Title
- -
- Call Number
- 658.8 PER b
- Edition
- 15th ed
- ISBN/ISSN
- 0-07-252523-1
- Collation
- xii, 793p.; ill.; index
- Series Title
- -
- Call Number
- 658.8 PER b
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