APA Style

KOTLER, Philip, ARMSTRONG, Gary. (2016). Principles of Marketing (16). Essex: Pearson Education Limited.

Chicago Style

KOTLER, Philip, ARMSTRONG, Gary. Principles of Marketing. 16 Essex: Pearson Education Limited, 2016. Text.

MLA Style

KOTLER, Philip, ARMSTRONG, Gary. Principles of Marketing. 16 Essex: Pearson Education Limited, 2016. Text.

Turabian Style

KOTLER, Philip, ARMSTRONG, Gary. Principles of Marketing. 16 Essex: Pearson Education Limited, 2016. Print.